I turn your ideas into articles, announcements, a manifesto, or a book.
Bring your vision, I'll articulate it.
Your strategy. My execution.
No endless revisions. No boilerplate content.
The Challenge: OpenZeppelin was pivoting to focus on their SaaS platform, but they were making assumptions about what developers wanted. They needed to understand real customer use cases and communicate value to both developers and institutional partners.
Conducted user interviews with developer teams to understand actual usage and pain points
Built representative case studies, community calls, and developer guides based on real user stories
Secured rare major bank partnership announcement leading to media coverage and future deals
The Result:We positioned OpenZeppelin's platform as essential infrastructure that enterprises could trust. We secured a rare institutional partnership announcement (banks rarely publicize these relationships), resulting in industry media coverage that led to additional enterprise opportunities.
The Challenge: Axelar's cross-chain infrastructure was groundbreaking, but their investors struggled to understand.
Highly technical product with multiple use cases
Created tailored messaging for developers, enterprises, and investors
$10B volume milestone, engagements with Deutsche Bank & JPMorgan
The Result: Clear communication opened doors to institutional partnerships and helped celebrate a $10 billion milestone in a way everyone could understand.
Challenge: Working 1:1 with a technical founder (operating outside his native language) to develop authoritative thought leadership that would expand credibility with core Ethereum Foundation researchers and leading protocols.
Close partnership with founder to translate multifaceted knowledge into compelling commentary
Created co-marketed thought leadership pieces that were deliberately polarizing
Generated industry debate and positioned founder as key voice among protocol researchers
Key Achievement: Developed highly technical, broad-reaching content that sparked discussions. The collaboration resulted in thought leadership pieces that boosted the founder's following and spotlit the company in industry circles.
If your customers are confused, you're leaving money on the table.
Your project matters. Work with someone who can execute your strategy.
Full-length business book · 3-6 month timeline · Complete developmental process
Executive positioning · Technical content · Long-term strategic engagement
Custom scope · Let's discuss what you're trying to accomplish
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